Perspective from a “New-Bee” at ASAE (buzz, buzz)

Network Media Partners exhibited at The ASAE Annual Meeting & Exposition for the first time just a few weeks ago. We had a great first experience in Nashville meeting with current clients and potential new ones at our booth, attending education sessions, and heading out to the (many) networking events!

This was my first Annual Meeting, as both an exhibitor and attendee, and ASAE did a great job of helping me navigate the conference. They designated us first-timers as “new-bees” and created a meeting spot for us in Nashville’s Music City Center called “The Hive”.  Catchy!

Not every conference puts this attention to detail on the new folks, so here are my lessons learned as the “new-bee” for those that need help navigating on their own:

1. Have a Plan:

Heading to an annual meeting, conference, or convention for the first time can be overwhelming, especially when it’s the size of ASAE. It’s important to have a plan! Spending time on the event website or mobile app will help you get a lay of the land and pick a few must-dos. I identified one education session I wanted to attend each day, which gave my schedule each day some structure. By only choosing one must-do, it also gave me the flexibility to listen to where other folks were headed.

As an exhibitor, this becomes even more important as it is likely that your non-expo time is limited. Reach out to clients and prospects before the show and invite them to stop by your booth or schedule time to grab a coffee outside of the hall.

2. Don’t Skip the Networking Events:

Whether it’s stopping by an on-site lounge (like The Hive for first time attendees) or attending a post-show reception, there are many learning and engagement opportunities outside of the expo hall and educations sessions. Attending events gives you the opportunity to build connections with colleagues and peers outside of the traditional business setting of the conference. Prepare yourself for a long day and don’t skip the networking events (or the coffee).

3. Keep it Going:

You just spent 4 action-packed days away from the office – you met tons of new people, and filled your notebook with great ideas from education sessions. Now what? Keep it going!

Did you meet a few people with whom you developed a great connection? Find them on LinkedIn and connect. Did you attend an education session that had you scribbling ideas (or taking pictures of the slides if you’re like me)? Share that session with your team, subscribe to an e-newsletter, or event just bookmark their website or blog for future reading.

Keep the networking and learning going after the event has ended and you’ll feel like those 4 days out of the office were worth the overflowing email inbox.

Did you attend or exhibit at ASAE? Is there a piece of feedback you’d give to a first timer? Leave it in the comments!

Brittany Shoul,  Sales Manager,  Network Media Partners.

Leave a Comment August 27, 2014

Pitching Ideas: 8 tips from Network’s design team for a better creative presentation

Blog_6-16-14_visualFor a creative team, developing new ideas is a daily part of your work. The ability to articulately express and convey those ideas could mean the difference between a successful or disappointing meeting of the minds as you present your ideas to your team.

Network’s design team routinely presents ideas and concepts to our magazine teams–be they clients, editors or fellow designers. And we consistently work to refine our presentation style so that our ideas shine through.

Here are a few take-aways from a recent design team exercise in presenting ideas:

1. Put yourself in the audience’s shoes. Ask yourself: “If I were seeing this concept for the first time, what would I need to know?  What would help this make sense or help me make a good decision?”

2. Don’t present something you are not proud of. Always put your best foot forward.

3. Be confident in your ideas and vision. If you’re not, how can you expect others to be?

4. Be prepared. The more prepared you are, the more apt you are to clearly and confidently get your ideas across.

5. White space is a good thing–in the conversation! Give others time to digest and provide feedback. You’ve had oodles of time to soak in design options and this is the first time they’re seeing them.

6. Be convincing. You are the greatest “salesperson” of your ideas.

7. Pay attention to schemata (the collective way in which we organize the world) and use it to frame or help explain a concept.

8. Pitch your vision. Don’t describe what is literally happening in the comp or visual you are presenting.

See the design team put their ideas to good use in Network’s portfolio of recent work.

Leave a Comment July 15, 2014

Top Tweets from AM&P Annual Meeting

Sessions, social media and selfies dominated this year’s Association Media & Publishing Annual Meeting

Network not only had two of our leaders involved in the board and planning committee, we also exhibited at the conference.

Throughout the event, many attendees, exhibitors and AM&P volunteers alike expressed their thoughts via open tweets using #AMP14. We’ve compiled the top tweets (and some of our personal favorites) that help to capture the spirit of the event.

1. Hot debates. Many education sessions spurred lively Twitter conversations and debates, including the tweet below that reflected on the status of print in today’s digital

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2. Making connections. Not only did AM&P attendees interact via Twitter, but this year the conference hosted multiple tweet-ups, which helped attendees move their networking off the screen to foster in-person connections.
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3. Selfie central. AM&P’s tight knit community demonstrated connectivity through a multitude of selfies. Watch out Ellen – association publishers and editors may be giving your Oscar tweet a run for its money!

 

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We loved connecting, meeting and networking with everyone this week at AM&P.


Learn more about Network’s custom media services for associations.

Leave a Comment May 23, 2014

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