Thumbnails: Commonwealth magazine
February 3, 2010
Commonwealth magazine delivers concise, to-the-point information to its readers, the members of Virginia Association of REALTORS®.
The Commonwealth team knows its readers are looking for information quickly and succinctly. To that end, the department pages of the bimonthly member benefit are consistently refined as part of the evolution of the publication’s design. Here, we take a look at two departments, Quick Hits and Legal Lines, before and after the most recent design update:
Quick Hits
Now: Quick Hits is made for short news pieces that keep Virginia Realtors® informed. Each blurb is flagged by category that so that readers can quickly and easily find information important to them. These directional devices also help draw the reader in through a variety of points of entry.
Before:
Legal Lines
Now: Everybody loves Lem. And what’s not to love? Lem Marshall’s Legal Lines are some of the most popular pages of the magazine. This design evolution requires us to treat the Q and A like self-contained blurbs, making the delivery more easily digestible.
Before:
Filed under: design
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